In 2016, the Pachanga Latino Music Festival grew the Austin celebration of Latino music and culture to a year-round program, by evolving into a quarterly concert series at ACL Live.
The Pachanga Latino Music Series is the evolution of the critically acclaimed Austin, Texas, based festival, which was dedicated to promoting a vibrant blend of Latino-created music and art and its impact on contemporary American culture. This series presents world-class Latino talent to Austin audiences, with a concerted focus on bringing more of central Texas’ Latino and Hispanic communities to experience live music at ACL Live, a world-renown state-of-the-art concert venue in the heart of downtown Austin.
Past artists include The Mavericks, Los Tigres del Norte, Natalia LaFourcade, Omara Portuondo & Eliades Ochoa of The Buena Vista Social Club, Camila, REIK, Café Tacvba, and Jesse y Joy.